YouTube channel can be turned into goldmine if you apply a good strategy to your YT efforts. To be fair, it is one of the most difficult ways of earning money online, as it requires you to deliver high-quality video content and engage with your community at the same time. A lot of people are put off by this, and they give up before they even start. How to monetize YouTube channel – if you have ever asked yourself this question, the answer is just below.
Videos are widely loved and appreciated, and quickly became one of the best types of content to share and get familiar with. Social media is getting all about videos – wherever and whenever you scroll or search for something, videos seem to be there.
- Over one-third of all internet users use YouTube.
- 45% of people watch an hour or more of Facebook and YouTube videos each week.
- One-third of online activity is spent watching videos.
- More than 500 million hours of video are watched on YouTube EACH DAY.
Why wouldn’t you make money on it? With our tips and tricks, along with good practices, you can start earning money on YouTube.
How to monetize YouTube channel?
YouTube is a truly intriguing approach to profit, and when it’s done well, it very well may be extremely worthwhile. In the case of nothing else, it’s certainly worth a more intensive hope to check whether it’d be a solid match for you. We should look at it!
1. Google Ads for the beginning
YouTube will be putting promotions on your recordings regardless – this is how they make money. However, you have some impact on personalizing it. You should benefit from advertisements by getting your Google Ads account set up once you gather 1,000 followers and 4,000 watch hours per year on your Channel. (You can get your channel prepared while you hang tight to achieve those measurements – for example, start preparing some promotional materials, work on the quality of your videos or improve existing and future descriptions) This is done inside your YouTube account.
2. Use it out of YouTube
In the event that you have a built up online business, e-commerce store or other types of company, YouTube can be an extraordinary method to support your efforts on other platforms.
Your recordings can be really useful to your followers. When somebody enters their email address, you can send a progression of messages and in the end offer your items or services available to be purchased – because people love videos and are willing to watch them regularly, they can engage afterwards as well.
3. Get into affiliate marketing
YouTube can be used for affiliate marketing and frankly speaking, this is one of the easiest ways of starting out with monetizing on YouTube. Selling or promoting stuff for a commission fee is what a lot of content creators start with. It can be published in a form of unboxing videos, product reviews or tutorials, but creativity should not kill you here. Come up with an amazing idea and make it happen! Also, you can include links in the video description.
4. Find sponsors
Sponsored content is what should keep you going once you really get into monetization. How does it work? Well, you simply need to find advertisers who would be willing to make the most of your reach and audience insights. If they have products your followers would love, they would like to involve you in its promotion. You can collaborate in a few ways:
- You can start looking for advertisers on content marketing platforms for publishers and advertisers. One of the examples is Whitepress.net where you can both answer advertisers’ needs and requirements as well as offer your own pricing and content available to be published and sponsored.
- You can make a list of companies that you would like to promote them and do some outreach by messaging them directly. They may not be interested at first, but do not give up! You should have a good offer prepared, including statistics, reach, testimonials and examples, preferably in the form of case studies.
- You can make a list of companies that maybe are not your favourites, but would definitely be interested in promotion. Send them a good offer and await results!
5. YouTube Red
YouTube Red is a relatively new subscription service released for users who would like to eliminate ads from videos they are watching.
As a YouTube publisher, you can start analyzing and earning some serious commission fee based on how much time Red subscribers spend on watching your videos. YT Red commission is available only for those who meet the aforementioned criteria on the length of watched videos, and the number of followers gained in 12-month period.
If your channel already established its position and is well-known, you may actually think if there is anything else you can do to promote it and to make some money out of it. Go into merchandizing! You can create some bracelets, t-shirts, sweatshirts, posters, stickers… basically whatever you can think of – and offer it to your fans. If you are not sure that your followers would be interested in purchasing, you can start by making some visualisations to research the interest. Drop-shipping may be a good solution for you as well.
YouTube does not have to be your main, or only, channel of promotion of a particular brand, service or product. Cross-promotion can work wonders – if you promote your blog post on YT, or new videos on your blog, you increase the reach and make your communication get to more people. How? While some people prefer watching videos, others can be willing only to read things. Try to cover it all during your promotion.